The two most popular massages are Swedish massage and deep tissue massage. Swedish massage typically covers the whole body with firm strokes but without much deep, focused work. Deep tissue massage massage will use firmer pressure and also include focused work on areas that are especially tight.
Another massage offering on most menus is an aromatherapy massage, which uses essential oils to achieve different purposes, most commonly relaxation. Sometimes the oils are created by companies to achieve different effects, and the therapist asks you to smell a few different oils to find out which one most appeals to you.